New Lexus NX targets Q5, X3 and Evoque

New Lexus NX targets Q5, X3 and Evoque

Order books open for Lexus’ new NX crossover, which has gone on sale with prices starting at £29,495

The new Lexus NX is a “game changer” for the brand, say company chiefs, and is charged with stealing sales from premium mid-size SUV rivals such as the Range Rover Evoque and Audi Q5 with its bold design and frugal hybrid powertrains.

The NX, revealed in Europe for the first time last week following its global debut at the Beijing motor show, is the manufacturer’s first foray into the expanding compact SUV market.

The Toyota-owned brand anticipates that it will swell its annual sales volumes by as much as one-third from 2015 onwards. For Europe, that equates to sales of about 20,000; while Lexus UK expects to sell between 3500-4000 units, which is roughly the same as its existing IS and CT models.

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