Datsun reveals new On-Do budget sedan in Russia [w/video]

Filed under: Budget, Sedan, Videos, Nissan, Russia

Datsun On-Do

When Nissan revived the Datsun brand name, it essentially hit the “undo” button on the rebranding it undertook decades ago. But this time, the Datsun name is being used solely as a budget brand for developing markets. The reborn marque launched in India this past July with its Go hatchback, returned in September with the Go+ minivan and revealed the Redi-Go concept just last month. And now it’s back again with the new On-Do sedan.

Launched in Moscow by CEO Carlos Ghosn, the On-Do was designed and engineered in Japan specifically for the Russian market – Nissan’s fifth largest worldwide – where it will be built at the AvtoVaz plant in Togliatti. Decidedly budget-oriented, the Datsun On-Do is a four-door, five-seat econo-box measuring 172 inches long, 67 inches wide and 60 inches tall with an 18.7 cubic-foot trunk which Datsun describes as class-leading. Punctuating an otherwise bland shape is a large front grille and lighting front and rear that looks (and very well might be) bigger than the wheels.

Not that the Datsun On-Do needs a big contact patch to transfer power to the road: motivation is provided by a 1.6-liter engine with a grand total of – wait for it… wait a little longer – 87 horsepower. Which might strike you as a reasonable amount of muscle, considering the 400,000 rubles Datsun is getting for the On-Do (but consider that translates to about $11,300). That’s a couple grand more than what Nissan gets for the Micra in that other giant northern country, or about the same amount it gets for the Versa in the US (which sells in Russia for 499k in rubles) – both of which are powered by what is in all likelihood the same 1.6-liter four but producing 109 hp. Of course Russia has different tax rates than the United States or Canada, but with such little power, the Datsun would fall into Russia’s lowest tax bracket.

Head on down below to scope out the details in the press release along with the video of the presentation.

Continue reading Datsun reveals new On-Do budget sedan in Russia [w/video]

Datsun reveals new On-Do budget sedan in Russia [w/video] originally appeared on Autoblog on Tue, 08 Apr 2014 07:59:00 EST. Please see our terms for use of feeds.

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