Report: BMW X4 M probably not in the cards

Filed under: Coupe, Performance, SUV, Crossover, BMW, Australia, Luxury

BMW X4 Concept

BMW is preparing to exploit its latest market niche – those that find themselves unable to choose between the 3 Series, 4 Series and X3 – with the X4. If you’re looking for an M product, though, you’ll remain limited to the 3 and 4 Series. BMW’s Bernhard Ederer, at the Australian launch of the X5, told Car Advice he wouldn’t “bet on it,” when asked about a hotter X4.

Oddly, Ederer’s reasoning, according to the Aussies, is out of concern for the X6 M, whose sales the X4 M would apparently cannibalize. That’s like saying the M3 doesn’t make sense because it will cannibalize M5 sales – the logic just doesn’t really hold up. “The question is what customers are we talking to? And are we talking to someone that is willing and able to afford [an X6 M]?” Ederer told Car Advice.

Car Advice seems to feel the same way, claiming the X3-based X4 will share its powertrains with its donor platform, and will eventually spawn an M variant, albeit a few years down the line.

BMW X4 M probably not in the cards originally appeared on Autoblog on Thu, 26 Sep 2013 18:32:00 EST. Please see our terms for use of feeds.


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